World Luxury Award 2026 Calls for Entries

The World Luxury Award, the only global competition dedicated solely to premium brand communication, is now accepting entries for the 2026 edition. Organised in collaboration with AdForum, the award invites agencies, brands and production companies to submit their best work in the luxury space. Entries close on 30th September 2026, with winners announced on 4th November 2026.

Nine Sectors, All Formats

Entries are welcomed across nine industry sectors: Cars & Yachts, Fashion & Style, Parfum & Cosmetics, Jewellery & Watches, Beverages & Food, Jet Service & Airlines, Real Estate & Property, Insurance & Credit Card, and Hotels & Holidays. Submissions can span any format, including Digital, Print, Film, Use of Media, Direct Mail, Outdoor, Visual Merchandising, Events and Public Relations. The best entries receive a World Luxury Award Trophy in Gold.

Judged by Industry Insiders

Submissions will be assessed by an international jury of creative leaders drawn from agencies and brands across Europe, the US, Brazil and Australia, among them Joseph Dubruque (McCann Paris), Iris Chan, VP growth and marketing at Maison BETC New York, Barbara Aparo (Fashion TV), Paul Gannon (Binyan Studios), Sergio Spaccavento, Eduardo Basque (FCB Health NY), Folker Wrage (Leavingstone International).

A High Bar to Follow

The 2026 edition follows a strong 18th cycle, with Cartier, Chanel, Mandarin Oriental and Porsche among the winners. Mandarin Oriental was recognised for "AI on Canvas," a live painting performance marking its 60th anniversary, and Porsche for its Macan Electric branding campaign by J4D. Past winners also include work for Hermès, Louis Vuitton, Givenchy, Riva Yachts, IWC, Tiffany & Co, Burberry, Valentino, Gucci, Dior and Rolls Royce.

How to Enter

Agencies, brands and production companies can submit campaigns here.