Liquid I.V. Sets Up Big Game Debut with ‘Take A Look’ Teaser

Ahead of the debut of its first-ever Big Game ad, Liquid I.V., has released its latest teaser trailer – setting the stage for its spot 'Take A Look' airing during the broadcast on Sunday, February 8th.

While full details around the ad spot are being held tightly, Liquid I.V.’s Big Game debut from Anomaly and director Martin de Thurah will not only raise awareness around hydration but solidify the brand as THE leader in the hydration category.

This teaser marks the next phase of the brand’s Big Game ad rollout, as Liquid I.V.  is treating its debut like a Hollywood blockbuster – complete with a soundtrack and trailers to complement the feature presentation (as seen earlier this month with singer-songwriter EJAE), alongside a seamlessly integrated, cross-channel campaign designed to keep audiences engaged.