Hostelworld Appoints Neverland as Lead Creative Agency

​Hostelworld, the social network-powered online travel agent, has appointed Neverland Creative as its lead creative agency, after a review overseen by the brand’s new chief marketing officer Richard Bowden.

Neverland will develop the brand strategy and creative platform to build cultural relevance and grow Hostelworld’s presence with the next generation of travellers globally, as the business deepens engagement and grows its community of more than 3.4 million social members.

Gary Morrison, CEO at Hostelworld, said, "Hostelworld is building the world's leading social travel platform — one where finding your people is as important as finding your destination. Neverland will help us make that vision unmissable.”

Richard Bowden, CMO at Hostelworld, said, “Today's travellers want connection, community and shared experiences; we're the place where people find their people — Neverland understood that instinctively.”

Josh Harris, CEO at Neverland, said, "We love it when people find their people. We’re excited to partner with Gary, Richard and the team at Hostelworld."