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Nono Ayuso Joins PRETTYBIRD US and UK

03/03/2026
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Nono Ayuso has worked with META, Rayban, British Airways, Lufthansa and Lexus

PRETTYBIRD has welcomed director Nono Ayuso to its UK and US rosters. A former investigative journalist and university teacher turned filmmaker, Nono brings a rare, singular perspective to his storytelling capabilities. His work is cinematic, precise, and uncompromising, crafted as visual manifestos with an instinct for human truth. With the full backing of both PRETTYBIRD UK and US, Nono joins the award-winning production company as he continues to challenge convention and shape the future of the narrative form.

Nono’s journey into filmmaking was anything but ordinary. Born in a small town in Andalusia, Spain, and now based in London, he has traversed the world as an investigative journalist, covering conflict zones, an experience that has shaped his deeply human approach to storytelling. As a filmmaker, his desire for international experiences remains incredibly important to his creativity; his pursuit of stories has taken him across England, China, Colombia, Cuba, Spain, Lebanon, Israel, Chile, and Kenya.

He has worked with META, Rayban, British Airways, Lufthansa, Lexus, and earned recognition from Clios, ADC, The One Show, British Arrows, UKMVA, Cannes YDA, 1.4, several Vimeo Staff Picks, and more. His work has been featured internationally in global publications and industry trades, including The New York Times, The Washington Post, Nowness, Shots, David Reviews, Booooom TV, Director's Library, Director's Notes, and many more.

Emily Rudge, managing director, PBUK said, “We are thrilled to welcome Nono to our global roster.  He has a great talent to embed the human experience into everything he touches, and he is not confined by genre.  Having long been an admirer of his work, we are excited to see what work we can develop together!”

Candice Dragonas, VP, talent strategy/executive producer, PBUS said, “We were immediately drawn to Nono’s honest, cinematic approach to storytelling and the deep humanity that runs through his work. He’s a filmmaker shaped by lived experience, and that perspective brings something truly special. We’re excited to champion his voice and help amplify his work globally.”

Nono Ayuso said, “It’s a real honour to join PRETTYBIRD’s roster. PRETTYBIRD represents an incredible level of talent, and the people behind the company are as inspiring as the work itself. I’m very excited for what’s ahead.”

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