Cozey Takes Viewers Inside the Homes of Real Creatives in ‘Cozey for the Holidays’
Cozey, a North American furniture company, launched its holiday campaign: Cozey for the Holidays. To celebrate its customers and the ways they gather during the festive season, Cozey has highlighted the real homes, living spaces and traditions of three real-life households.
Presented as a multi-episode series, the campaign highlights the authentic rituals and living rooms of three real creatives. Cozey takes viewers inside their homes to explore their unique traditions and spaces all while demonstrating how Cozey’s adaptable, stylish, and worry-free furniture make holiday gatherings effortless and memorable.
“The holidays are a special time for us and our customers,” said Edmund Lam, director of brand and creative at Cozey. “While our homes are designed for day-to-day life, the holiday season often requires special considerations. Cozey’s products help our customers celebrate in their own way thanks to versatile and thoughtfully designed pieces that provide endless possibilities.”
The real people featured in Cozey for the Holidays are:
- Maca Atencio - décor, DIY, and lifestyle creator who embraces furniture that evolves with her colourful creative and personal styles.
- Joanna Che - dreative director of creative community organisation Never Was Average who prioritises gatherings that foster a true sense of belonging.
- Garbo Zhu - ceramic artist, entrepreneur, and mother who values furniture that adapts to family life while complementing her refined aesthetic.
The series will be brought to life through three, 60 second social spots on Meta and TikTok, as well as a 4-minute YouTube feature. All content was developed in-house by Cozey.
