Cannes 2026: Every LATAM Grand Prix and Gold Win

That's a wrap. By day five of Cannes Lions 2026, work from across Latin America has secured seven Grand Prix, two Titanium and 27 Gold Lions among the awards listed below.

Heineken is the leading brand at the top of the table, with ‘Could Have Been a Heineken’ earning a Grand Prix in Social & Creator alongside Gold Lions across Outdoor, Media and Direct.

BCP has also emerged as one of the region’s strongest performers, with ‘SOS POS’ taking the Creative Data Grand Prix as well as Golds in Creative Data and Digital Craft.

LATAM projects have earned Grands Prix ranging across Audio & Radio, Outdoor, Entertainment for Sport, Creative Data, Social & Creator and Direct. So, to keep you up to date on what’s won, we’ve compiled the work reciting Cannes’ top honours so far.

Grand Prix Lions

Audio & Radio

​Hyundai Puerto Rico - Coquí Alarmed​

Entrant: BBDO​

Outdoor

​Mercado Livre - Field Barcode​

Entrant: GUT​

Entertainment for Sport

​Club Deportivo Municipal - The Thousand Sponsors of Muni​

Entrant: McCANN​

Creative Data

​BCP - SOS POS​

Entrant: Circus Grey

Social & Creator

​Heineken - Could Have Been a Heineken​

Entrant: LePub​

Direct

​Uva App - Uva Uva Bombón​

Entrant: de la Cruz​

Glass: The Lion for Change

​IDOMED & Instituto Yduqs - 'Nigrum Corpus'​

Entrant: Artplan

Titanium Lions

​Oreo - 'Oreo Cows'​

Entrant: VML

Comando Con Venezuela - '600K Network'

Entrant: Rainbow Lobster

Gold Lions

Audio & Radio

​ABRADEE - 'Searching For Birds On Wires'​

Entrant: Africa Creative

Health & Wellness

Grupo Pulsa - 'Donate To Play'

Entrant: Publicis Brasil

Outdoor

​Heineken - 'Could Have Been A Heineken'​

Entrant: LePub​

​Coca-Cola - 'The Last Coke In The Desert'​

Entrant: VML​

Design

Bradesco - 'DANCEBOOK BRASIL'

Entrant: Lovely, Sao Paulo

Film Craft

​La Union Newspaper And Article 19 - 'Bullet Machine'​

Entrant: Grey, Mexico City

Entertainment For Sport

Aguila - 'Resize The Price'

Entrant: DAVID Bogata​

Entertainment

​Cerveza Victoria - 'Who’s Waiting For You?'​

Entrant: Wieden+Kennedy, Mexico​

Digital Craft

​BCP - 'SOS POS'​

Entrant: Circus Grey​

Creative Data

Comando Con Venezuela - '600K Network'

Entrant: Rainbow Lobster

​BCP - 'SOS POS'​

Entrant: Circus Grey​

Media

Heineken x2  - 'Could Have Been A Heineken'​

Entrant: LePub, Milan, LePub, Sao Paulo

​Plenitude - 'Dark Mode Ads'​

Entrant: LePub​

Social & Creator

​Uber - 'Uberlândia E.C.'​

​Entrant: Wieden+Kennedy, Sao Paulo​

Coca-Cola - 'Chicken Screams For Coke'

Entrant: VML​

Direct

​Oreo - 'Oreo Cows'​

Entrant: VML​

​Heineken - 'Could Have Been A Heineken'​

Entrant: LePub

PR

​LALCEC - 'One More Question'​

Entrant: Grey Argentina​

Comando Con Venezuela - '600K Network'

Entrant: Rainbow Lobster

Creative Effectiveness

​Pedigree - Carmelo​

Entrant: AlmapBBDO

Brand Experience & Activation

Cif - 'Clean My Name'

Entrant: Droga5​

​Heineken - 'Could Have Been A Heineken'​

Entrant: LePub​

Tecate - 'Welcome Back, Paisano'

Entrant: LePub

​

BCP - 'SOS POS'​

Entrant: Circus Grey​

​

Oreo - 'Oreo Cows'​

Entrant: VML

Film

​La Union Newspaper And Article 19 - 'Bullet Machine'​

​Entrant: Grey​