Carat WA Appoints Charles Dangibeaud as Client Partner And Investment Compliance

Carat WA, a dentsu company, has appointed Charles Dangibeaud as client partner and
investment compliance lead on WA government, strengthening the agency's strategic
capabilities in the Western Australian market.

In his new role, Charles will drive client relationships and partnerships across Carat WA's client portfolio whilst leading investment strategy and compliance frameworks for the agency's WA government account, working alongside WA government client partner
Michelle Testa.

Charles joins Carat WA from Initiative Perth, where he served as head of strategy and WA government. He brings deep experience in media planning, investment management, and regulatory compliance, with a strong background in digital media and programmatic advertising developed through previous product roles at WPP Media and carsales.com.au.

His appointment reflects Carat's ongoing commitment to providing clients with strategic leadership and ensuring the highest standards of media investment practices.

Jim Groves, Carat WA managing director, said, "We are delighted to welcome Charles to the Carat WA team. His combination of strategic thinking, government sector knowledge, and digital product experience makes him uniquely positioned to drive innovation for our clients. Charles understands both the creative and technical sides of modern media, which is exactly what our clients need as the landscape becomes increasingly complex."

Charles said, "I'm excited to join Carat WA at such a dynamic time for the agency and the media landscape. The opportunity to work with a wider client portfolio and contribute to the agency’s continued success, while building strong client partnerships, is incredibly energising. I look forward to working with the talented team here to deliver exceptional work, and business outcomes for our clients." Charles' appointment is effective immediately.