

'The Traitors', BBC Creative have turned up the heat with a dramatic projection on one of the UK’s most iconic landmarks, the White Cliffs of Dover.
Starting the final week of this season, the phrase "THE TIME FOR CHALK IS ALMOST OVER” illuminated the spectacular landscape. Playfully nodding to Claudia Winkleman’s now iconic line, “the time for talk is over,” as we start the endgame with stakes that have – quite literally - never been higher.
The large‑scale projection is part of a wider campaign celebrating the climax of the hit series, which has gripped audiences across the UK with its twists, betrayals and nail‑biting round tables.
Susan Ayton, creative director from BBC Creative said, “The Traitors has become a true national obsession, and we wanted to mark the show’s final week with something suitably dramatic. Projecting onto the White Cliffs felt like the perfect way to capture the tension and the scale of this series, but just as importantly, the fun audiences have had with it.”
The finale of 'The Traitors' airs later this week on BBC One and iPlayer.