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The Midnight Club Expands Creative Footprint with Leeds Office

27/01/2026
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The Leeds branch opens with a team of 14, with collaborations and cultural programmes set to launch throughout the year

​The Midnight Club has officially opened the doors to its new studio in Leeds, following successful expansions into North America and Amsterdam. To mark the start of the company's next chapter, recruitment has started for roles in creative, design, and production.

Yorkshire-born, ex-Burberry creative Freddie Smithson - also known as @freddiemade on Instagram - will help shape the creative direction in Leeds, alongside directors Chris Bennett and Stephen Guilfoyle, across clients including adidas, Tommy Hilfiger, Disney, and Dr. Martens.

The North has long been a cultural powerhouse - from music, fashion, sports and art, to more recently media and digital innovation. Leeds is its beating heart: rich in talent, fuelled by world-class universities, studios, and an uncompromising independent scene. TMC Leeds exists to channel that energy.

The new studio will serve as a hub for:

  • Expanding creative and strategic firepower, with Northern talent embedded across global sport, fashion, tech and entertainment projects.
  • Developing new talent pipelines, expanding the H.O.N.E.Y initiative* to help emerging talent find a route into industry without needing to relocate to London.
  • Expanding in-house post-production, to meet an increase in global demand more efficiently. 
  • Building deeper ties with the region’s cultural ecosystem, partnering with local makers, educators, creators and communities.

Leeds marks the next step in The Midnight Club’s UK expansion - and a renewed focus on what has always driven the work: finding and partnering with the most exciting, progressive creative minds, wherever they exist.

"There aren't many companies like Midnight Club out there, even less so in this brilliant corner of the world,"  said The Midnight Club founder, Ben Moutrie. "Leeds is a perfect location for us to nurture our breed of alternative, independent thinking and craft. Although built in London, our business was born here and has always operated with the work-ethic, integrity and sense of humour so akin with the region. It's a privilege to be expanding the company through the city so many of us know and love." 

The Midnight Club launched in 2016 as a rebellious, culturally-led creative brand and has grown into a multi-disciplinary ecosystem spanning brand and business strategy, a full service creative studio, an in house production studio, and a creative technology studio acquisition, with over 140 people working worldwide. 

Source: adidas football Pred vs F50 - The Midnight Club

Image source: adidas Football Pred vs F50 - The Midnight Club

Source: adidas football Pred vs F50 - The Midnight Club

Image source: adidas Football Pred vs F50 - The Midnight Club

Source: adidas football x Newcastle United Football Club - The Midnight Club

Image source: adidas Football x Newcastle United Football Club - The Midnight Club

Source: Tommy Hilfiger x Liverpool Football Club - The Midnight Club

Image source: Tommy Hilfiger x Liverpool Football Club - The Midnight Club

*H.O.N.E.Y is The Midnight Club’s in-house mentoring and development programme that provides free resources to talent on the edges of the industry. It’s an initiative that’s embodied by The Midnight Club’s own honey, harvested at its colonies in Camden - and anyone who buys a pot helps fund the programme. The most recent initiative was done in collaboration with UAL Creative Shift, and offered aspiring final-year students and recent graduates both funding and hands-on mentorship to bring innovative product and brand ideas to life. The programme was created to support students and recent graduates from University of the Arts London (UAL) in transforming original concepts and solutions into viable businesses. At its core, H.O.N.E.Y exists to nurture authentic, purpose-driven talent and help new voices shape the future of culture.

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