FutureBrand Names Simon Hill as Global President

​FutureBrand, the brand-led strategy and design company, has promoted Simon Hill to global president, marking a significant step in advancing the brand’s global growth and strengthening integration across its network.

In his new role, Simon will lead FutureBrand globally, with responsibility for its strategic direction, operations, and performance worldwide, reporting directly to McCann global CEO Tyler Turnbull, while also continuing to serve as president, North America.

FutureBrand operates as both a core, brand-led capability within McCann and a standalone global business in the Omnicom Branding ecosystem, serving its own client roster while also collaborating across McCann and Omnicom to shape and elevate brands.

Drawing on his extensive experience across regions, Simon will work closely with leadership teams worldwide to drive performance throughout FutureBrand’s global operations and full breadth of its capabilities, including brand strategy and design, spatial, shopper, product design, and brand management. He will play a central role in strengthening integration, supporting growth across both existing clients and new business, and ensuring the consistent, high-quality delivery of brand-led strategy and design.

Simon joined FutureBrand in 2013 and has held a number of senior leadership roles across the business. He began his tenure in the London office, rising to managing director before relocating to New York in 2016 to take on the same role. In 2018, he was named president, North America, where he has overseen the region through a period of transformation and growth. In this capacity, Simon has had responsibility for FutureBrand’s offices in New York, Syracuse, Cincinnati and Detroit, including the successful integration in 2024 of specialist businesses formerly operating as ChaseDesign and JGA under the FutureBrand name.

“FutureBrand brings together strategic brand thinking and world-class design craft that are increasingly critical to helping our clients grow,” said Tyler. “As FutureBrand enters its next chapter, I’m excited for Simon to lead the company forward, globally. He brings a strong sense of purpose, a deep commitment to collaboration and an ability to empower teams to do their best work.”

“After more than a decade with FutureBrand, it’s an incredible honor to step into this role and lead a business that has meant a great deal to me. I’m immensely proud of the talent and work that define FutureBrand today, and energized by the opportunity to shape what comes next,” said Simon.