Fever-Tree Appoints Wonderhood Makers to Global Social Account

Mixers and adult soft drinks brand Fever-Tree confirms it has appointed Wonderhood Makers as its lead social agency, responsible for delivering social-first creative executions globally.

The process, designed and managed by Creativebrief, moved away from a traditional pitch and instead focused on chemistry and cultural alignment between brand and agency.

Anita Hawk, marketing director, Fever-Tree, said, “Social is an increasingly important channel for connecting with our audiences globally, and Wonderhood Makers stood out for their understanding of the Fever-Tree brand alongside their creative ambition.”

Jo Lumb, co-founder and managing partner, Wonderhood Makers, added, “We are thrilled to be working with the Fever-Tree team. As long-time fans of the brand we look forward to realising our shared ambition and getting some impactful, captivating work out together this year.”