Clayton Hotels and TBWA\Ireland Unveil Bedcast Series 'Up Close & Personal' Hosted by Ardal O'Hanlon

Clayton Hotels and TBWA\Ireland have unveiled 'Up Close & Personal', a social-first bedcast series hosted by Ardal O'Hanlon. Created to bring Clayton Hotels' personal brand platform to life, the series sees some of Ireland and the UK's best-known personalities swap the studio for a Clayton Hotel guest room, where authentic conversations unfold in a setting built around comfort, connection and personal touches.

Filmed in the comfortable surroundings of a Clayton Hotel guest room, 'Up Close & Personal' sees Ardal make his much-anticipated return to the twin bed, where he gets to know his guests through honest conversation, unexpected questions and plenty of humour.

Joining Ardal across the series are broadcaster and Westlife star Nicky Byrne, broadcaster, entrepreneur and podcast host Vogue Williams, and musician, presenter and author Myleene Klass MBE. Together, they explore the personal experiences, defining moments and untold stories that have shaped their lives and careers.

Set against the backdrop of Clayton Hotels' welcoming and comfortable spaces, the series is designed to showcase the power of genuine human connection.

“By creating an environment where guests feel relaxed and at ease, 'Up Close & Personal' reflects the same thoughtful hospitality and personal touches that Clayton Hotels strives to deliver for every guest, every day,” said Aoife Casey, group marketing manager, Dalata Hotel Group.

Created specifically for social channels, 'Up Close & Personal' forms part of Clayton Hotels' ongoing commitment to creating engaging content that resonates with modern audiences. Combining entertainment, storytelling and hospitality, the series offers viewers a fresh way to experience the brand while reinforcing the belief that it's the personal moments that make every stay memorable.

"The strongest expression of Where it's personal wasn't to tell people about it, but to create an experience that demonstrates it. By bringing well-known personalities into a setting that's inherently personal and disarming, we've created a format that feels authentic, entertaining and unmistakably Clayton Hotels," said Adam Crane, creative director, TBWA\ Ireland.

'Up Close & Personal' will roll out across Clayton Hotels' social channels throughout the coming weeks, bringing audiences closer to some of their favourite personalities through conversations that are insightful, unexpected and, above all, personal.