Netflix - The Witcher - Welcome to the Continent

​For the second season of Netflix's The Witcher, our team took on the challenge of expanding the interactive map and website to welcome viewers back to the show's extraordinary world. As the UX Director, I played a critical role in amplifying the magic of the series through an immersive and engaging user experience.
To accomplish this, I organized a workshop with our most talented creatives and leveraged the available information and data to create a foundation for the next level of storytelling. One of my standout ideas was to incorporate a circling camera around the monolith, highlighting key elements from the show to take users even deeper into the story.
​The result was a stunning interactive experience that allowed users to traverse the map, uncover Easter Eggs, and discover original world-building content. Our website was a hit with Witcher fans from all over the world, performing equally magnificently on mobile and desktop.
​I am proud to have been a part of this incredible project and to have delivered an exceptional user experience that exceeded expectations.​