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Pat Rafter Becomes Listing Agent for Melbourne's Olympic Boulevard

18/01/2026
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The stunt is part of REA Group's integrated campaign, promoting its sponsorship of the Australian Open

Rafter & Co. presents 1 Olympic Boulevard, Melbourne, Australia’s #1 address in tennis. Listed for sale on realestate.com.au, the iconic property boasts more than 20 hectares in the heart of Melbourne and offers a spectacular blend of sophistication and electric energy.

Listing agent, Pat Rafter, said he is expecting a huge turnout for the unique property.

“The entrance is a real showstopper designed to impress the guests. This property has multiple outdoor entertaining areas built in 2021 and uninterrupted views from all angles. The floors are all cushioned acrylic, they have a nice bounce and they’re very low maintenance.

Flooded with natural light, this unique space is north facing and east facing, west facing and south facing. This really is open-plan living at its finest.”

The listing on realestate.com.au features an exclusive walkthrough video and fans are encouraged to call Pat and hear his voicemail. From Sunday January 18th, the listing will be updated to include an iGUIDE 3D tour and interactive floor plan.

Fans can virtually walk in the steps of Australian Open champions through Rod Laver Arena’s famous Walk of Champions, offering an inside look without viewing the property in person.

The Australian Open will be open for inspection daily until February 1st 2026. Fans can visit the recently renovated and stylishly appointed ‘The Village’, proudly supported by realestate.com.au, where they’ll see current stars warming up on courts 16 and 17.

Over finals weekend, fans can also participate in the realestate.com.au rally for their chance to hit with tennis legends and win prizes.

REA group general manager audience and marketing, Sarah Myers, said, “We’re excited to take Aussie tennis fans beyond the grandstands to get an exclusive look at this summer’s hottest property.

“Listing the Australian Open for sale on realestate.com.au is all about celebrating our partnership and bringing together two of Australia’s greatest passions, property and sport.”

The Australian Open listing is part of realestate.com.au’s multichannel marketing campaign that includes a new TVC featuring Pat, bespoke OOH across Melbourne, and a broadcast partnership with Nine.

realestate.com.au is the official real estate partner of the Australian Open and partnered with creative agency 72andSunny and media agency Kaimera to bring its Australian Open campaign to life.

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