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The Immortal Awards in association withJSM
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The Immortal Awards 2025 LATAM Jury Picks Six Finalists

02/12/2025
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The Americas leg of judging at Little Black Book’s global advertising awards wraps up, with projects for Bad Bunny, Corona and Pedigree amongst those qualifying for the global round of judging

Six projects have been selected as Finalists by the LATAM jury at The Immortal Awards 2025, the global advertising award from Little Black Book.

The regional session brought this year’s Americas leg of judging to a close, with six projects also selected as Finalists by the North American jury on November 14th.

The session saw a shortlist of 16 projects - which had scored highest in the initial online round of judging – come together and be looked at by creative talent from across the region.

The jury narrowed the shortlist down to six projects which received Finalists status and are recognised as the best of LATAM creativity from the past year.

They will now compete alongside Finalists from the other five regions for an Immortal Awards or Commendation at the global jury day on Wednesday 3rd December.

The Immortal Awards 2025 LATAM Finalists are:


Alivia Health - Glowing Relief (entered by de la Cruz)



Bad Bunny - Tracking Bad Bunny (entered by DDB Latina Puerto Rico)



Corona - Certified by the Sun (entered by GUT Madrid & GUT Mexico City)



Hasbro - The Lost Episode (entered by Ogilvy Brasil)



Pedigree – Caramelo (entered by AlmapBBDO)



The Coca Cola Company - Shades of Red (entered by DAVID Madrid)



The six LATAM Finalists will go up against the seven European, four MEA, six North American, nine AUNZ and six Asia Finalists at the global round of judging, held in New York on December 3rd in partnership with JSM Music.

This year’s LATAM jury was made up of: Adriana Jauregui, creative director, Ogilvy Mexico; Guilherme Manzi, creative director, DAVID São Paulo; Israel Rodriguez, creative director, Dentsu Creative Mexico; Jonathan Mcvinish, chief creative officer; Leonardo Chiesi, chief creative officer, McCann Worldgroup Santiago; Rodrigo Melgar, executive creative director, FCB Newlink Mexico; and Thomas Amoedo, managing director,LANDIA.

The rest of the work that made it to The Immortal Awards 2025 LATAM Shortlist but didn’t make it through to the next round included:

Brand - Project (Entrant Company)

  • Artículo 19 and Newspaper La Unión - The Shooting (Grey Mexico)
  • CA7RIEL&PACO AMOROSO – PAPOTA (Rebolucion)
  • Cerveza Victoria - Recuérdame viviendo (Mama Hungara)
  • Corona - Your Daily Sun (DAVID Bogota)
  • Gavião Kyikatêjê F.C. – Kyikatêjê (Area 23, an IPG Health Company & Balma Films)
  • Mastercard - Makeup Payment (MRM Brazil)
  • Nestlé - Raising Billboards (Ogilvy Argentina)
  • Nestlé CAM - Self Packing Cheese (Ogilvy Colombia)
  • Uber Eats – Checoland (Wieden+Kennedy Mexico)
  • Vanish - The Bully Monster (Lobo)
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