

Oasis and Irresistible Studios have unveiled a bold new campaign that transforms the ordinary into the extraordinary, with the brand’s playful spirit at its core.
From the very first take, Troy Hawke brought an infectious energy that lit up the set. His comedic timing and big personality gave every scene warmth and humour, pairing perfectly with our rostered director, Chip, complementing Chip, they both brought the scene to life.
The vibe on set was fun and relaxed, yet laser-focused. Production design grounded the world in relatable workplace realism, while Oasis’ iconic colours popped throughout, infusing every frame with vibrancy.
Chip’s cut takes viewers on a whirlwind ride through the workplace, using whip pans, clever match cuts, and a literal wall smash to shake up the day. The result is a world where a simple bottle (or can!) of Oasis brings unexpected joy.
Chip himself said, “This job was such a laugh — it’s always fun working with a great creative, then adding my own ideas and style to it. With this one, it felt like the perfect match! The shoot days were quality. With these types of shoots, it’s key to get the performance right while also nailing the technical gags at the same time. For this film, that meant making the product shots part of the comedy rather than just chucking them in for branding purposes. So whether the Oasis bottle was coming out of a laptop or a wheelbarrow, it felt purposeful - especially when paired with someone screaming their head off. Troy was the perfect fit for this film, and it was great to collaborate with him to nail the idea from the start. I was super happy with the outcome.”
Last year, Irresistible Studios built a demolition wall in a studio for a dramatic breakthrough moment. This time, they took it up a level by building it on location, immersing Troy right into the action and creating a seamless, high-energy gag.
It’s a perfect example of how creative problem-solving and a bit of clever production design can turn a bold idea into something unforgettable.
The final 30-second film is bold, fun, and full of life the perfect reflection of Oasis’ brand spirit.
For Irresistible Studios, it was a celebration of collaboration: working once again with Studio X, bringing Chip’s vision to life, and crafting a playful, refreshing world where Oasis truly shines.