Fabiana Casal Appointed Head of Office at TogetherWith Buenos Aires

​TogetherWith has expanded Fabiana Casal’s leadership role, appointing her as head of office for its Buenos Aires hub. The move strengthens her position within the group and reflects the agency’s continued commitment to growth in the region.

With a strong background in financial, strategic, and operational management, Fabiana will lead the Buenos Aires office—driving growth and deepening integration across creativity, media, and production under a single, cohesive vision. Her focus will be on enhancing efficiency, nurturing culture, and guiding TogetherWith Buenos Aires into its next phase of expansion.

In her new role, Fabiana will report directly to Santiago Puiggari, founder, board member, and head of corporate development, and to Robert Kaphammer, chief operations and accounts of TogetherWith, ensuring alignment between the group’s global vision and its local strategy.

“Fabiana has consistently demonstrated an exceptional ability to balance rigour with empathy—combining financial precision with a deep understanding of both business and people. Her leadership reinforces our belief that sustainable growth is built on vision and teamwork,” said Robert.

“Taking on this new challenge as head of office is a great opportunity to continue driving TogetherWith forward—strategically and humanly,” added Fabiana. “Leading an office means amplifying talent and building a space where ideas and people grow together.”

This appointment reaffirms TogetherWith’s strong commitment to the Argentine market, where the agency has established a model that unites creativity, media, and production under one vision—creating brand experiences that transcend advertising to become genuine platforms for cultural and business value.

The announcement comes during a pivotal year of transformation for the company. Following its acquisition by OvareGroup, the group unified all its agencies under the TogetherWith name, mission, and vision—consolidating a shared identity across the U.S. and Latin America.

Moving beyond the traditional holding model, TogetherWith has become a single global agency with creative hubs in Louisville, Miami, and Buenos Aires, blending diverse perspectives, talent, and cultures under one common purpose.