Brand-Side Leaders Named to 2026 One Show Creative Marketer Jury
The One Club for Creativity has announced the group of top brand-side professionals who will serve on the jury for The One Show 2026 Creative Marketer special award.
Formerly known as the CMO Pencil, The One Show Creative Marketer special award honours the senior brand leader - such as a CMO or other top marketing executive - behind award-winning work that elevated creativity as a core priority for the brand. The award recognizes the confidence and bravery of an individual who champions bold ideas from concept through execution to measurable success.
This year’s One Show Creative Marketer jury includes:
- Chris Bellinger, CCO, PepsiCo Foods US, Plano
- Soyoung Kang, president, eos Products, New York
- Seth Matlins, founder, The Wisdomous Company, Los Angeles
- Arianna Orpello Lewko, CMO, Geico, Washington
- Thomas Ranese, CMO, Intuit; San Francisco
- Geoff Seeley, CMO, PayPal, San Francisco
- Jess Vultaggio, VP creative, capabilities and innovation, Kraft Heinz, Chicago
- Iwo Zakowski, head of live games marketing, Supercell, Helsinki
Last year, The One Show opened up the award to the entire industry as an enterable category. Eligibility was previously restricted to a limited number of the highest-scoring entries culled from the year’s Best of Discipline and multiple Gold Pencil winners. The change gives agencies the opportunity to enter work that spotlights the critical role played by their client partner.
Entries to The One Show 2026 can be submitted now, with fees increasing after each deadline period. The extended deadline is February 6th, 2026, and final deadline February 20, 2026.
The complete One Show 2026 jury, made up of more than 280 creative leaders from 46 countries, can be viewed here.
For more information and to enter, please visit The One Show 2026.
The One Club for Creativity – home of The One Show, ADC Annual Awards, Art Directors Club of Europe (ADCE) awards, ONE Asia Creative Awards, Type Directors Club competition, TDC Ascenders, ADC Young Guns, Young Ones Student Awards, Next Creative Leaders, ONE School, ONE Creator Lab, Where Are All The Black People conference and career fair, Portfolio Night, Creative Week, and more – is the world’s foremost non-profit organisation whose mission is to support and celebrate the success of the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programs that support industry access, creative education, professional development, and enhancement of creative careers around the world.
