Industry Leaders Share Insights on DEI & Wellbeing Landscape at Reframe 2025

DEI and Wellbeing in Advertising needs to keep evolving.

Industry trade associations are driving change but what are the next steps?

We are seeing a positive shift in the industry through the development of the APA's DEI Strategy & Action Plan, the Advertising Association's 'All In' Campaign (supported by ISBA and the IPA), the IPA's DEI conferences, census, casting brief, and the continuous work of NABS and wellbeing event The emPOWER Breakfast. However, there is still work to be done: a significant gap in the representation and inclusion of diverse voices remains, and many organisations struggle to implement initiatives effectively.

Reframe 2025 is an APA event backed by industry associations, charities, and organisations focused on addressing the current climate of DEI & Wellbeing.

Join the team on Wednesday 29th October to hear industry leaders share insights on the current DEI &Wellbeing landscape. Explore actionable tools for production, agencies and marketers to build inclusive cultures and adopt forward-thinking strategies.

Come along for a half day packed with panel talks, workshops, and a showcase of incredible work from the Celebrating Black Creatives Showcase.

Don’t miss this opportunity to connect with like-minded agencies, brands and production companies.

What’s on the Agenda

KEYNOTE - Building LGBTQIA+ inclusion into your work and workplaces

Panel 1: Who’s Really Thriving in Your Workplace and Who’s Just Surviving? Create inclusive workplaces and actionable strategies to support every team member, from neurodivergent individuals to working parents.

Panel 2: The Truth Behind Problematic Ads - If It's Profitable, What's The Problem? Why do some brands fail to uphold their commitments and how to improve representation, resulting in authentic marketing campaigns.

Panel 3: Beyond the Campaign: How DEI Drives Brand Success? See how leading brands are embedding DEI into their DNA-through supplier choices, inclusive marketing, and meaningful partnerships that drive real business success.

Panel 4: What's Really Going On with the Lack of Diverse Directors? This panel will explore effective strategies for accessing and promoting new and diverse directors in the industry.

Workshops - Recharge and reflect with sessions on stress and leadership management, a sound bath experience, and ESG-driven practices that align purpose with business success.

• Date: 29th October
• Location: Havas Village - N1C 4AG
• Time: 1:30 PM - 6:00PM
• Tickets: £30per person and can be purchased here. 
• Includes: Panel and workshop sessions, networking opportunities and catering