ANA AIMM Reveals Winners of 2025 AIMM Trailblazer Awards
The Association of National Advertisers (ANA) Alliance for Inclusive and Multicultural Marketing (AIMM) has named the winners of the 2025 AIMM Trailblazer Awards, honouring their undeniable excellence in multicultural marketing, creativity, and campaigns that have delivered meaningful cultural and business impact for their organisations and the communities they represent.
This year’s awards celebrate individuals who have advanced the principles of representation, belonging, and equitable growth in the marketing industry, setting new standards for leadership and innovation.
2026 Award Winners Include:
- Aki Spicer, managing director, Cashmere and strategy lead North America, Monks
- Alvaro Luque, president and CEO, Avocados From Mexico
- Brianne Boles-Marshall, global marketing, responsible media manager, General Motors
- Edna Kane Williams, executive VP CDO, AARP
- Michael Roca, executive director, cross-cultural COE, Omnicom Media Group
- Stacie de Armas, SVP, inclusive insights and intelligence, Nielsen
- Tim Wang, founder, TDW+Co
“In a world where representation and belonging continue to shape consumer trust and business growth, these honourees embody the best of what marketing can achieve when purpose and performance align,” said Lisette Arsuaga, co-founder of ANA AIMM and co-CEO of DMI Consulting. “Collectively, this year’s honourees represent the innovation and leadership driving measurable progress across the marketing industry. Their work underscores what AIMM is about; expressing the importance of purpose-driven strategy, cultural understanding, and authentic engagement in achieving sustainable business growth.”
